Giveaways are a great way to attract more traffic to your site. If you run a blog with a theme, like parenting, crafts, or hobbies, thinking of a prize (kids products, tools, art supplies) is a breeze (and probably in high demand!). If you blog to promote your personal business, a giveaway is a surefire way to get people interested in your product or brand– and keep them coming back for more. It’s also a way to bolster relationships between you and your readers, or with other brands. This post by Anna at In The Next 30 Days is a great guide on how to host your first giveaway:
Think carefully about the prize. Make it something YOU like, and that your audience will find valuable.
Decide how you’ll get your prize. Ask a company to donate or buy it yourself!
Write an awesome giveaway post.
Make it simple to enter.
Promote, promote, promote
Pick your winner randomly, and announce it.
Follow up with your winner. Make sure they received their prize in a timely manner, especially if it was shipped by an outside company