If you run a home business in which you sell items, you have probably noticed a rather dramatic drop in holiday sales this year as compared to last year. SpendingPulse, a division of MasterCard that keeps track of these sorts of things, points out that a number of retailers suffered large drops in holiday sales. And, while Amazon did spectacularly this holiday season, online holiday sales were down overall this year.
Unfortunately, your home business might have experienced this same thing. And you probably have a pretty good guess as to the cause: The economy. The Investing Blog sums up the main reasons that holiday sales were much lower this year than in years past:
First, many consumers didn’t start shopping until late in the season
this year and simply ran out of time to buy as much as they had last
year. Second, unemployment is much higher this year than last. And
third, the recession has left the average American with less to spend
than before, a limited supply of credit certainly isn’t helping either.
this year and simply ran out of time to buy as much as they had last
year. Second, unemployment is much higher this year than last. And
third, the recession has left the average American with less to spend
than before, a limited supply of credit certainly isn’t helping either.
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