Your next television won’t be a 4K television after all. The Consumer Electronics Association (CSA) has decided that, at least here in the United States, 4K TV won’t fly. Instead, in the United States, 4K televisions will now be called Ultra High Definition televisions. After all, they’re definitely more definition than a standard HD television, and why take something that has a legitimate meaning like 4K when you can replace it with something that’s more expressive yet says significantly less?
“This new terminology and the recommended attributes will help consumers navigate the marketplace to find the TV that best meets their needs,” said Gary Shapiro, president and CEO of CEA.
Here are the government standards for 4K TV: at least a 3,840 by 2,160 display, at least one 4K Ultra HD input, and the ability to display 4K product natively without any upconverting. Basically, in order to be an Ultra HD TV, it needs to have all the abilities of a standard HD TV, just amped up for 4K content. Of course, there is no 4k content out there right now aside from one movie and no real 4K televisions on the market, but that’ll all change soon. I have no doubt 4K will be the star of the next Consumer Electronics Showcase in January.